Most of them have been fixtures in our lives since 1995 when M&M’s mascots Red and Yellow helped introduce Blue in a television commercial featuring Blues legend B.B. King. Over the years we’ve seen the addition of Green, Brown and Orange. It’s hard to believe these beloved characters are being put back into the bag.

M&M’s recently made the announcement on their Instagram page that they would take “an indefinite pause from the spokescandies.”.

Like me, you’re probably scratching your head wondering why this is happening. From the cheap seats, it seems to stem from our current ‘cancel culture’ and those people out there who have an issue with the characters themselves. Was having the Green M&M wear boots really that controversial? Did the new Purple M&M, which only just arrived a few months ago, really offend people? I honestly didn’t even know there was a Purple mascot until the world went on an M&M rampage today. Check out Purple‘s introduction video below:

These are just harmless CGI characters are they not? Well, not according to some politicians and their like-minded followers.

As you would imagine, social media has blown up with comments and outrage from people all over the country. Is this really happening or are we all being set up for an outrageous Super Bowl commercial?

If this is in fact just a marketing ploy to get us all riled up and have the world talk about M&M’s for the next two weeks until Maya Rudolph‘s commercial airs on TV then ‘bravo’ to you Mars, Incorporated.

However, if this is truly the end of the road for our little chocolate friends, I’d just like to say ‘thank you’ for all the laughs. Hopefully the ‘pause’ is only temporary and we see you back on our TVs and up on the big screen very soon.

 

 

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